About Us

Welcome to the delightful world of Mami's Crunch! Founded in 2006, our journey began with a simple mission: to create healthy, satisfying snacks for my daughter while she was away at college. Our delicious crackers are lovingly crafted to nourish your body and soul, providing a wholesome alternative that keeps you energized throughout your day.
We invite you to join us on this delicious journey to better snacking—because everyone deserves a treat that makes them feel good!
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Naomi Tomoda is the founder of Mami’s Crunch. For over 15 years, she ran a cozy, multi-cultural home-cooked restaurant and cafe in Japan, where she loved creating delicious meals with fresh, organic ingredients. In 2005, Naomi deepened her passion for food by earning a degree in nutrition consulting from Bauman College. It was there that she learned about making healthier food choices and discovered the amazing benefits of gluten-free products. Today, Naomi remains inspired by the power of good food to nourish and energize, and she’s excited to share that passion through Mami’s Crunch.
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Mami Tomoda's influence on the creation of Mami's Crunch is indeed a touching and central story to the business’s origin. As the cofounder and first employee, Mami's experience at St. Mary's College studying biology became a pivotal moment for the brand. While in school, Mami’s need for healthy, nutritious snacks during her busy academic life inspired Naomi to create gluten-free crackers specifically designed for wholesome snacking. Naomi’s motivation to provide Mami with healthy food options during this time not only sparked the idea for Mami's Crunch but also laid the foundation for the brand's focus on healthier eating and dietary alternatives.
The strong bond between Mami and Naomi is a testament to the deep collaboration that helped shape Mami's Crunch now. Naomi's desire to support Mami, along with Mami's personal influence on the business, created a model that reflects a balance of health-conscious eating and community care. This partnership, driven by a shared commitment to organic ingredients, gluten-free products, and sustainable practices, continues to resonate in every aspect of Mami's Crunch.
Together, they were able to build a business that not only served nourishing food but also stood as a symbol of their shared values: promoting well-being, supporting health-conscious lifestyles, and fostering a sense of connection through food.
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